Here at illuminate gym we are always looking for the all the best things in the fitness indsutry and fitness franchise world. We’ve taken a lot of time over the past few months to see what franchisees are saying about fitness franchises they have or are currently a part of. Some of the results are extremely staggering and at illuminate gym our goal is to figure out why franchises are getting a bad reputation of not providing a business that is built for success. At illuminate gym we think we have figured out the issue.
After reading many blogs from unhappy franchisees the main issue we see with most fitness franchises is their inability to continue to focus on the number one issue in creating a successful fitness franchise which is the word “FITNESS”. Now it’s true in past blogs I have said that it’s important to provide a strong business in the rear of your franchisees to ensure the best chance of success. However, fitness franchises are not even doing a great job of that becuase they are not focused on their franchisees’ busnisses at all. Not Fitness… Not getting new business… Not even improving the model. Instead fitness franchises are more concerned with selling franchises which is completely understandable because afterall they are franchises. However, like any business if the product you are providing is not good then you will be very hard pressed to continue to grow your business. Many people buying into fitness franchises are finding this to be true as they are forced to shut their doors with little help from their fitness franchisors because they are busy selling their model to other people. Here at illuminate gym we are focused on continuing to evolve our franchise model and also to continue to focus on our main goal which is helping people and fighting obesity in America. We know if we continue to focus on our clients that our franchisees and illuminate gym as a whole will be successful. Thanks for reading and we hope you have a healthy day! Also if you’re looking into buying into a fitness franchise model be sure that the franchise is willing to support you in any way they can. This is your life and a new career path so don’t just become another number on a franchisor’s list. Also please keep in mind that starting a business is always a risk and there is no such thing as a ’sure thing’ in any business including a fitness business.
Tags: Curves, fit, Fitness, fitness franchise, fitness industry, franchise, franchisee, franchisor, gym franchise, illuminate gym, personal trainer, personal trainers, personal training