Nobody could have foreseen the the economic breakdown in our nation over the past year. Many people are not as fortunate as the personal trainers and other employees of illuminate gym this holiday season. We have much to be thankful for as we look forward at the remainder of the holiday season and then on to 2010. I remember over a year ago sitting in my office and watching the national news as the stock market plummeted realizing I had just invested a lot of money into organizing my business as a franchise opportunity. People began to look at me as a young entrepreneur telling me that it was the wrong time to grow a business, but it was too late. I had already made the major investments into growing the illuminate gym model because I believed in what we did and difference we made in people’s lives and I knew it could be duplicated. Fear swept across the nation and the older and wiser generation began to scare me just for a moment. However, our business survived and more than just surviving we grew and began to grow within our current facilities. Today we look out over a nation that’s ready for a change in the fitness industry that we know we can provide. However, we find like many franchisors of the time that people are sceptical and scared to take risks during such intense and confusing times. Maybe things will change in these perspective franchisees minds because they must understand that their our pros and cons to starting a business during a slower economy. As I have said before the negotiating leverage of a franchise unit is incredible during times like this and also in many economists minds fitness is a recession proof business. As a fitness franchise owner I can tell you that my customers are making cuts in their lives but they understand that fitness is not a place to cut. People will cut that steak dinner they used to enjoy every Saturday night but they won’t miss that personal training appointment at illuminate gym.
As we move past Thanksgiving we give thanks for all the success we have here at illuminate gym and we also give thanks to our bright futures here as we move forward in our franchise growth. If you’re a person looking for a new career in the fitness industry you should check out our franchise opportunity at www.illuminategym.com/franchises.php. Thanks for reading and have a healthy day!
Tags: Fitness, fitness franchise, franchise, franchise growth, franchise opportunity, gym, illuminate gym, personal trainer, personal trainers, personal training
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