Posts Tagged ‘franchisee’
Tuesday, August 17th, 2010
Illuminate Gym was started on the principle that personal trainers should have the opportunity to become their own boss by joining the Illuminate Gym franchise model. That’s not to say that a business man wouldn’t be able to succeed at owning an Illuminate Gym, but we do offer our franchise opportunities to both fitness professionals and perspective franchisees who are interested in the fitness industry.
Personal trainers have been faced with a tough issue that plagues most individuals in a service industry which is, ‘there is only one of me, and 24 hours in a day.’ This dynamic makes it very clear that there is so much money that a personal trainer can make and if they miss work well then the revenue stream will definitely slow down and eventually that stream will turn into a drought. I personally started my actual fitness career (I did work in high school at the front desk of many larger membership gyms) as a personal trainer and I became very successful. In no time I had become the highest producing personal trainer in the whole gym, but I found that I was working from 5 AM - 9 PM. Now don’t get me wrong because anyone who truly knows me is reading that last sentence and saying to themselves, ‘David Sedbrook you still work that hard,’ which by many accounts is true however, as a personal trainer I had hit the ceiling of my profession at 24 and I had no where to go except down. That’s when the ‘Illuminate Gym model’ was born. Today it is my goal to provide business people and fitness professionals the opportunity to work in a low overhead business with high margins. Within our franchise model we actually promote personal trainers’ businesses and if personal trainers wish to build their businesses within the franchise model then franchisees can work themselves into an area developer position within our franchise development.
If you have any questions about our franchise development at Illuminate Gym then please check out our franchise opportunity at www.illuminategym.com/franchises.php and don’t forget to have a healthy day!
Tags: fitness franchise, fitness industry, fitness professionals, franchise, franchise development, franchise model, franchise opportunity, franchisee, franchisees, franchisor, gym, illuminate gym, membership gym, personal trainers, personal training, personal training industry, perspective franchisees, service industry, www.illuminategym.com, www.illuminategym.com/franchises.php
Posted in Franchise updates, illuminate gym the franchise | 2 Comments »
Wednesday, August 11th, 2010

So you’re interested in purchasing a franchise? Perhaps it’s a fitness franchise? You look into the model and then you receive the FDD (Final Disclosure Documents). Now the real work begins to make sure that this franchise is actually a franchise opportunity for you. No matter how great the franchise model is you need to make sure you understand fully how much you are going to have to pay your franchisor and exactly what they are going to provide for these royalty payments. In the franchise world we have seen a lot of FDD’s that can be a bit misleading as they pertain to royalties, which can usually cause some anger between franchisee and franchisor. As a perspective franchisee it’s time you put your mind to asking your perspective franchisor the tough questions before you invest money into that particular franchise model. As a franchisee you can’t sit on these questions because you are the one who is investing your hard-earned money into a franchise model. The key word is ‘invest’. When you buy into a franchise model you are investing into a business opportunity, so make sure you know exactly what you are getting into before you commit to a franchise. I would also recommend that you compare competive franchises models to each other to make sure you make the best possible investment for you.
Thanks so much for reading and if you would like to learn more about our franchise opportunities at Illuminate Gym check us out at http://www.illuminategym.com/franchises.php or www.illuminategym.com. Don’t forget to have a healthy day!
Tags: FDD, final disclosure documents, fitness franchise, fitness franchise opportunity, franchise, franchise model, franchise opportunities, franchise opportunity, franchisee, franchises, franchisor, gym, gym franchise, gym franchises, http://www.illuminategym.com/franchises.php, illuminate gym, invest, investor, www.illuminategym.com
Posted in Fitness | 2 Comments »
Monday, August 2nd, 2010
The number one concern you’ll hear from franchisees are that a franchisor was misleading on royalties or there was a lack of support from the franchisor after the franchise unit is open. First of all you should always have a franchise attorney look over the FDD and Franchise Agreement to make sure you fully understand what will be expected of you when sign on with a franchise. These expectations will also include how much money you will have to pay back to the franchise development company.
The second issue is how much support will the franchisor give to you after your doors open. I have spoken to quite a few franchisees in the fitness franchise world and many of them claim that after signing the franchise agreement and sending the check in to the franchise development company that the communication went silent. Now sure the franchisees all went to training and they had discussions about sites, but for the most part communication went silent. I have the answer for these confused franchisees. The simple answer is that these franchisors were more concerned with selling franchises rather than supporting their existing franchise units. It’s all about sales! So as a future franchisee you must ask the question “WHAT SORT OF FRANCHISE SUPPORT AM I GOING TO RECEIVE ON A DAILY BASIS?”
This is important to ask this question to a franchisor you are interested in working with after all, you are paying for it. Would you start paying a car company $300-$1,000 a month without knowing what kind of car you’ll be driving??? I didn’t think so. Just remember to ask these franchisors questions.
Thanks so much for reading and if you have any questions about Illuminate Gym check us out at http://www.illuminategym.com/franchises.php. Have a healthy day and good luck!!
Tags: FDD, Fitness, fitness franchise, fitness franchises, franchise, Franchise Agreement, franchise attorney, franchise opportunity, franchise support, franchisee, franchisees, franchises, franchisor, franchisors, gym, gym franchises, gyms, illuminate gym
Posted in Fitness | 3 Comments »
Tuesday, June 8th, 2010
There are always risks involved with becoming a business owner and becoming a franchisee is no different. Starting a new business in a new territory is always a risk and there are many factors that can influence if you become successful or not. It is the franchisor’s job to present all of the trade secrets that have made past sites successful. However, it is up to the business owner to ensure that the quality of service and experience is at a level that will make the community around your business continue to support your venture and help it grow. At Illuminate Gym we are committed to finding ways to make sure that our franchisees are successful however, we also concede that a new business owner always take s the risk of failure. It’s cliche to say but ‘high risk is where high reward occurs’. I can tell you from experience that becoming an entrepreneur can be one of the most rewarding experiences in life bit it also is a great challenge. And even with the support of a franchisor it is still a challenge to develop a successful business.
If you have any questions about our franchise development at illuminate gym or franchises as a whole please check us out at www.illuminategym.com/franchises.php. And please don’t hesitate to contact us with any questions you may have about franchising.
Tags: business, fitness frinchise, franchise, franchisee, gym franchise, high reward, high risk, illuminate gym, risk, support
Posted in illuminate gym the franchise | No Comments »
Thursday, May 27th, 2010

It is commonly thought that in the fitness franchise world that fitness franchises are very expensive. However, at Illuminate Gym we have created a franchise system that allows individuals to get into a fitness franchise for as little as $50,000 which is unheard of in our industry. Our franchise goal is to ensure that our franchisees build successful businesses with our help. The last thing we want for our franchisees is to dig them into such a deep hole that they are unable see there way out with their profit margins. Our commitment to helping people change their lives for the better has been true since the day we opened the doors to clients at the first Illuminate Gym in Denver, Colorado. We hope as a company we can help as many people as possible to realize their dreams of becoming an entrepreneur. If you are interesting in hearing more about the franchise opportunities of owning your own boutique fitness facility please contact us directly at 1-877-427-2615 or you can check us out at www.illuminategym.com.
Thanks so much for reading!
Tags: boutique fitness facility, cost, fitness franchise, franchise, franchise opportunities, franchise opportunity, franchisee, gym franchise, gyms, illuminate gym, low cost franchise, personal trainer, personal training, personal training franchise, results
Posted in Franchise updates | 2 Comments »
Tuesday, May 18th, 2010
Monument, Colorado currently has 2 membership gyms in it. One is a YMCA and the other is an Anytime Fitness. Now both of these options are viable fitness options for the people of Monument, Colorado. However, here at illuminate gym we see a hole in the fitness industry that can be filled by illuminate gym and ‘High Oxygen Training’. We are currently working very hard with a perspective franchisee in the market and we are confident that we can make a huge splash in the Monument market very soon. We will keep you posted on the developments in Monument, Colorado as they become more clear. In the meantime if you would like to read more about illuminate gym please check us out at www.illuminategym.com. Thanks so much for reading and make today a healthy day!
Tags: Anytime Fitness, Colorado, fitness franchise, franchise, franchisee, franchises, High Oxygen Training, illuminate gym, Monument, www.illuminategym.com
Posted in Franchise updates | No Comments »
Monday, April 19th, 2010
A question we hear a lot from perspective franchisees is why should someone pay an initial franchise fee for a business like Illuminate Gym? First and foremost Illuminate Gym has one of the lowest initial franchise fees for a franchise of its size. Also our franchise fee is based on numbers that prove to be beneficial to our franchisees because with our contacts with insurance companies, exercise equipment dealers, and our legal councel we ensure that our franchisees will save at least as much as our initial franchise fee is. We also are always willing to show perspective franchisees how our model will save them money over starting their own fitness facility.
Thanks so much for reading and if you are interested in learning more about our franchise opportunities here at illuminate gym please give us a call at 1-877-427-2615 or you can check out a short franchise video at www.illuminategym.com/franchises.php. Thanks so much for reading and have a healthy day!
Tags: exercise equipment, franchise, franchise opportunity, franchisee, franchisees, franchises, illuminate gym, insurance, perspective franchisees
Posted in Franchise updates | No Comments »
Wednesday, April 7th, 2010

One of the number one questions we hear from future franchisees in the Illuminate Gym model is what are these franchise royalties for? I think its a fair question for franchisees to ask…. I mean they have already paid an initial franchise fee to get into a franchise model so why the franchise fees??? The short answer behind closed doors is it really makes economic sense for a franchise to create some residual income for their business. I think everybody in the business world understand that however, what should a franchise provide for these monthly royalty fees? The answer is simple and to the point. SUPPORT and more importantly FRANCHISE SUPPORT. I have written many of times about the importance of franchise support provided to each and every franchisee. This is the number one complaint that many franchisees have about franchises or development companies. At Illuminate Gym we have no idea why a franchise wouldn’t want to offer as much support as possible. After all, our franchisees are representing the Illuminate Gym ‘brand’ so why would we want them to struggle or be confused in any way shape or form. That makes Illuminate Gym look bad and that is completely unacceptable. In fact, if our franchisees had one complaint about us it’s probably that we try and offer too much franchise support. That’s because our goal is to make sure that our franchisees know that everyone is accessible at Illuminate Gym Development Company to give our franchisees the best opportunity for success. As I have said before, the success of Illuminate Gym is directly connected to the success of each of our franchisees.
Thanks so much for reading and if you would like to hear more about our exciting fitness franchise opportunities at Illuminate Gym then check us out at www.illuminategym.com/franchises.php or you can give us a call directly at 1-877-427-2615. Thanks so much for reading about Illuminate Gym and our franchise support. Have a healthy day!
Tags: fitness franchise, fitness franchise opportunities, fitness franchise opportunity, franchise, franchise fee, franchise opportunities, franchise opprtunity, franchise royalties, franchise support, franchisee, franchises, gym, gym franchise, illuminate gym, initial franchise fee, royalties, royalty
Posted in Fitness | No Comments »
Monday, April 5th, 2010

My office sits in the back of the first illuminate gym franchise and I’ve watched as other gyms have opened their doors around us. Some of them were small personal training gyms, some of them were larger membership gyms and I have watched over the past four years as many of them have closed their doors for the last time. Today another fitness franchise just up the road from us who offers 24 hour access with a membership card closed their doors today. I was told by one of my clients who used both facilities for her fitness needs as we are not merely a membership gym. She now has the daunting task of trying to get that 3 year commitment of money back from the franchise owner…. Good luck because we all know that this is not going to happen. This latest casualty is another result of 24 Hour Fitness as membership franchises cannot compete with the mega corporate gyms while illuminate gym offers a second option that offers something that the corporate gyms cannot. I am just so shocked by entrepreneurs who are looking into getting into the fitness industry. I just can’t grasp how they would think that their amenities can compete with larger gyms like 24 Hour Fitness. At illuminate gym we understand that the membership gym is not the right avenue for fitness franchisees as the market is saturated and extremely expensive to compete in.
At illuminate gym our brand of working out seperates us from all of our competitors. ‘High Oxygen Training’ and our modified gym culture makes us something completely different from membership gyms. I remember before my first facility opened I was telling a friend of mine who was a GM of a Bally Total Fitness about my concept and he laughed at me and said, ’smaller gyms will never compete with larger gyms like Bally’s.’ Years later we bagan to grow and Bally Total Fitness filed for bankrupcy to re-organize and my friends club went out of business. He now is trying to find a way to open his own illuminate gym….. Interesting. If you would like to check out the franchise opportunities here at illuminate gym check us out at www.illuminategym.com or you can give us a call at 1-877-427-2615. Have a healthy day!
Tags: Bally Total Fitness, Bally's, Fitness, fitness club, fitness franchise, fitness franchises, franchise, franchise opportunities, franchise opportunity, franchisee, gym, gym culture, gym franchise, gym franchisee, gym franchises, gyms, membership gyms
Posted in illuminate gym the franchise | No Comments »
Monday, March 29th, 2010

Our number one goal at Illuminate Gym Development Company is to make sure our franchisees build a successful business in their communities. The question is as a franchisor how can you create a good working relationship with your franchisees without over stepping your boundaries with the franchise owners while still providing the best franchise support possible. Our focus at illuminate gym is to ensure that our support to our franchisees is the best in the fitness franchise world. Before offering illuminate gym as a franchise opportunity we did some major market research on the complaints of failed franchisees and we were shocked by the response we got…. The number one complaint we found that franchisees had about their relationship with franchisors was that the relationship didn’t exist. Once their doors were opened the support from the franchisor was basically gone. At illuminate gym our goal is to offer around the clock support to franchisees in need of guidance on how to create a successful fitness franchise.
We also have made a very deliberate change in the dynamic of the franchisee and franchisor relationship. Many franchisors act as if the franchisee works for the franchisor. At illuminate gym we are organized in such a way that the franchisor works for the franchisee. Every month royalties and the initial franchise fee is payment for the franchisee to essentially employ illuminate gym development company to support them with advisement, legal help, accounting help and of course marketing help. This way the franchisee can demand support right from the beginning rather than getting lost in the shuffle with the franchisors efforts to sell more franchisees. At illuminate gym our main focus right now is to build a successful brand which means improving upon our business model all the time. We’re changing the rules in the franchise world and we couldn’t be more excited about our new concept on fitness and the fitness franchise.
If you would like to hear more about exciting franchise opportunities or ‘High Oxygen Training’ then please give us a call or check us out at www.illuminategym.com/franchises.php. Thanks so much for reading and have a healthy day!
Tags: franchise, franchise opportunity, franchise support, franchisee, franchisor, gym, illuminate gym, illuminate gym development company, initial franchise fee, royalties
Posted in Fitness | No Comments »